Ritu Parmar

Ritu P is a dynamic and results-oriented sales leader with over 14 years of experience in enterprise sales, SaaS, and digital transformation. She holds a Bachelor of Commerce (B.Com) from Mumbai University and has further enhanced her expertise with certifications in Product Management from Internshala and as a Certified Management Consultant from InsideIIM. Ritu has built a strong track record across global markets, having held key roles at Inspire Infosol Pvt. Ltd., Wishup, HP, Sutherland Technologies, and Sitel. Her experience spans B2B sales, team leadership, and client relationship management, where she has consistently driven business growth through strategic planning and execution. At Equative Solutions, Ritu serves as a Senior Sales Manager, leading strategic sales initiatives and driving enterprise client acquisition across Southeast Asia. She is responsible for managing key accounts, engaging with C-level stakeholders, and delivering consultative, value-driven solutions. With a sharp focus on pipeline development and revenue growth, she ensures alignment between technology solutions and client business objectives.